HONG KONG – INFINITI revealed the first look of its QX80 Monograph, a new design study exploring 'upscale luxury' and signalling the brand's intention to further develop its standing in the large SUV segment.
The new concept combines luxury with a commanding presence, and demonstrates the high levels of space and utility for which the QX80 production car is renowned. Originating at INFINITI's design studio in Atsugi, Japan, the QX80 Monograph is the ultimate expression of futuristic luxury SUV design and illustrates how the design of INFINITI's QX80 could evolve.
"The QX80 Monograph represents a detailed study into our expertise of exterior design," says Roland Krueger, President of INFINITI Motor Company Ltd.
"QX80 Monograph shows our concept of luxury and style on the road, and is an exploration into how we could enhance our future INFINITI offering in the luxury SUV segment."
QX80 Monograph applies the brand's latest design language in a sculptural and artistic way. It incorporates a mix of geometric and organic shapes to combine power with elegance, creating a commanding and sophisticated presence.
Unmistakable INFINITI signature design elements include the 'double-arch' grille, which for this vehicle is taller and wider, creating a powerful new 'face', while the crescent-cut D-pillar has been reshaped.
The QX80 Monograph will be unveiled for the first time in New York at 17:30 US EDST, on 11 April 2017. Full media information, including images, will be available via www.INFINITIPressPacks.com .
INFINITI Motor Company Ltd. is headquartered in Hong Kong with sales operations in over 50 countries. The INFINITI brand was launched in 1989. Its range of premium automobiles is currently built in manufacturing facilities in Japan, the United States, United Kingdom and China. INFINITI plans to also expand manufacturing into Mexico by 2017.
INFINITI design studios are located in Atsugi-Shi near Yokohama, London, San Diego and Beijing.
INFINITI is in the middle of a major product offensive. The brand has been widely acclaimed for its daring design and innovative driver-assistance technologies.
From the 2016 season, INFINITI is a technical partner of the Renault Sport Formula One team, contributing its expertise in hybrid performance.
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